Tips For Navigating Black Friday

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Black Friday has become an annual tradition of sorts for many people, myself included. When I think of this day, not only do I recall buying and purchasing amazing deals but I’m also reminded that it’s something that I look forward to every year.  Retailers are starting their push for the holidays earlier than ever, and with so many on-line and discount sales it can be easy to become overwhelmed. For most of us, we really don’t think about our gift-giving until the day after Thanksgiving, which only adds to the stress of where to begin. Fortunately, with some planning and preparation we can keep Black Friday a day to kick off the holidays in spirit, not insanity.

Know What You Need

The best way to prepare for Black Friday is to know what you’re looking for. Are you shopping for yourself or buying gifts for others? Make a detailed list of all the people who you’re shopping for a few days before Thanksgiving so that you can plan a budget and have gift ideas in mind. Once you’ve done this, try to categorize each item so that you can better plan the day. Take advantage of newspapers and emails that you receive and think about the stores that would be convenient for you to visit. If you decide to shop for yourself, go through your closet and decide what you’re really in need of, that way you avoid the trap of buying things just because they were on sale.

Fuel Up

Making sure to have proper energy and focus is essential, so be sure to eat a good breakfast on the day of before heading out the door. It’s easy to get caught up in the moment and feel drained by the energy of sales, so put things on hold you’re not sure about and take a break to have a relaxing lunch. While eating, regroup and go over your list. Strategize and make sure you don’t end up with several bags of useless items or find yourself over budget.

Decision-Making Factors

When it comes to making a purchase, think about quality. We’ve all purchased things that fit poorly, appliances that don’t stand up to their name, or gifts that become outdated. Develop brand loyalty and stick to products that you’ve used or bought before. Be willing to buy something that is 25% off rather then 40% off if it will last longer or you’ll get more use out of it.  Seek out places where you can buy products in bulk for a discount, either to use for last minute gifts or as special presents throughout the year. If debating whether or not to purchase something, look over your list first. If you’ve set a budget, decide if the item is worth the money and if it will be special to the person that is receiving it.

Whether you’re a detailed planner or prefer to shop organically, incorporating any combination of these tips will ensure that your day remains fun and enjoyable, as it should be. Make your own tradition out of Black Friday, you’ll never know what gem you’ll come across in the pile of racks!

Image via ferm living

Suzi began her career working with top athletes in the NBA and MLB before moving to television. She was the lead stylist for both the Women's Entertainment Network and Style Network before moving on to work with celebrities such as Kellan Lutz, Dianna Agron, Steve Martin and Melissa McCarthy. Suzi currently styles major ad campaigns ranging from Lugano Diamonds to Samsung.

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